Episode 176

Make Every Pitch Count: Natalie Koussa's Guide to Profitable Podcast Guesting [Ep 176]

Published on: 26th September, 2024

Are you ready to turn your message into a movement?   In this episode of a special three part series, I’m joined by the creator of The Speakeasy and Podcast Tour Tonic, Natalie Koussa, who’s spilling all her secrets on making an impact (and sales) through podcast guesting. 

You will hear more about Natalie’s journey of becoming a podcast guesting expert, why the old methods of podcast pitching no longer work, and how to craft pitches that stand out in the host’s inbox. You’ll also learn how to sell your offers without feeling salesy and discover the 10-Minute Angle Method Natalie uses to create unique pitches that guarantee a reply. Plus, we'll discuss how to shine in the spotlight and not worry about copycats stealing your ideas.  Tune in and let's change up your approach to podcast guesting once and for all!

Key takeaways:

  • How Natalie helps transform your message into a movement through podcast guesting
  • The unique strategy Natalie recommends to help you stand out when pitching to podcasts
  • Natalie's own success story with podcast guesting and how it shaped her current business approach
  • How the podcast industry has evolved and whether your pitches should change too.
  • How you can create multiple angles from ONE signature speaker topic
  • What is the "10 Minute Angle Method" and how can it revolutionise the way you pitch to podcasts?
  • How to sell on podcasts without sounding salesy as a podcast guest.

EPISODE MENTIONS AND LINKS

MORE ABOUT NATALIE

Natalie Koussa is a Podcast Tour Strategist who helps coaches and online entrepreneurs turn their message into a movement by speaking on podcasts. She's the founder of The Speakeasy and Podcast Tour Tonic. 

Visit Natalie's website

Learn more about the Speakeasy program and Podcast Tour Tonic

Liked this episode? You’ll love these 👇🏼

The Strategy Behind Selecting The Right Guests For your Podcast [Episode 68]

What you MUST know to set yourself up for success w/ Christina Lenkowski [Episode 77]

5 Common Missteps To Avoid When Pitching As A Guest On Podcasts w/ Christina Lenkowski [Episode 78]

📌 Ready for more? Here’s how I can help you: 

→ Want a top-rated podcast that converts listeners to clients? Apply for a Listeners to Clients Intensive where we'll build an evergreen podcast funnel that maximises your time while building audience trust FAST so you can sign more dream clients without posting on socials 16x a week.  

→ Have a podcast but not seeing the results you want? Book a Podcast Audit and receive a clear action plan to optimise your podcast for more leads and sales in just three days!

→ Get the step by step to doubling your podcast listeners and growing your podcast without social media! Sign up for the Organic Podcast Blueprint Audio Course.

Not sure where to start? Schedule a Podcast Profitability Consult and let's chat about whether we're a good fit to work together!

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This podcast is produced by Too Busy To Podcast.

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About the Podcast

Podcasting Tips, Podcast Growth, Listeners to Clients for Online Coaches and Experts
Ready to sign more clients and grow your online business through podcasting? Tired of the social media grind and endless content creation? If you nodded yes to either of those questions, you’re in the right place!

The Podcast to Amplify Show is the go-to podcast about podcasting for women entrepreneurs, solopreneurs, coaches, consultants and DFY service providers who want to leverage their podcast for business growth and brand recognition.

Your host, Rosemarie Callender, is a Podcast Strategist and Certified Podcast Growth Coach who has helped 60+ women CEOs start, grow and monetise their podcast through their own services, programs and digital products.

On this show, you will get answers to questions such as:

- How do I start a podcast?
- How do I get more podcast downloads?
- How do I use a podcast to get more clients?
- How do I turn listeners into clients?
- How do I grow my podcast without social media?

You’ll walk away with actionable podcasting tips to help you launch, grow and monetise your podcast without sponsors or paid ads.

Ready to amplify your voice, impact and income? Hit play on the latest episode and subscribe to the show wherever you listen to podcasts.

To learn more about Rosemarie’s services visit www.toobusytopodcast.co.uk/services

We do not accept guest pitches.

About your host

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Rosemarie Callender