Episode 129

Growth Without Socials Through Blogging, SEO & Email Marketing w/ Sandra Henderson [Ep 129]

Published on: 26th February, 2024

Can you really achieve business growth without socials? Welcome to the first episode in a six part series where I’m chatting with six incredible women experts about how they have grown and scaled their online business without relying on social media.

In this episode, I invited Sandra Henderson to talk about how she grew her online business by leveraging blogging, SEO, and email marketing.  We discuss the impact of focusing on social media to market your business and the downside of spending too much time on Instagram. Sandra shares her journey of growing a business in the last three years through powerful marketing tools such as blogging, SEO, and email marketing. Plus, she opens up about what motivated her to explore different ways to market her business and what strategies she’s using to grow her business right now. Tune in now!

Key takeaways:

  • How Sandra turned her childhood passion for photography into a thriving 11-year business
  • What motivated Sandra to start focusing on business growth without socials
  • How blogging and SEO has contributed to Sandra's business growth without socials
  • The benefits of tracking where your inquiries come from, and how this data can help you transform your marketing efforts
  • The strategies Sandra uses to help photographers reclaim their time through systematisation

EPISODE MENTIONS AND LINKS

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MEET SANDRA

Sandra Henderson is a photographer, systems strategist, and podcast host based in Ontario, Canada. She specialises in helping photographers create strategic systems for their businesses to help them get their time back so they can spend it doing the things they love most. As an entrepreneur who also navigates chronic illness life, Sandra also takes a unique approach to using systems that will help businesses thrive no matter what life throws your way. On a personal note, she loves tacos, 90’s music, travelling, and spending time at home with her husband, step-son, and two cats!

Website

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About the Podcast

Podcasting Tips, Podcast Growth, Listeners to Clients | The Podcast to Amplify Show
The Podcast to Amplify Show is the podcast about podcasting for women business owners, solopreneurs, coaches, course creators and service-based experts who want to leverage their podcast to sign more clients, book speaking gigs and grow a sustainable online business through podcasting.

Hosted by Rosemarie Callender, Podcast Strategist, Certified Podcast Growth Coach and Creator of Evergreen Podcast Strategy™, you will learn how to position your podcast as a high-converting marketing channel that works long after you hit publish.

Using her signature Profitable Podcast Method™, Rosemarie has helped clients launch and grow shows that get discovered by the right people, build trust quickly, and consistently turn listeners into clients.

Around here, it’s not just about downloads — it’s about strategy, clarity, and the kind of depth that turns your podcast into a powerful, profitable part of your business.

Episode topics include how to start a podcast, podcast SEO, growing your podcast without social media, converting listeners into clients, podcast launch strategy, how to get clients podcasting with a small audience, how to sell your offers directly from your show, how to increase your podcast downloads, how to choose the right guests and so much more!

🎙️To explore Rosemarie's podcast coaching and podcast strategy services, visit www.evergreenpodcaststrategy.co.uk/services

🚨This podcast does not accept guest pitches.