Episode 79
How The Nine Grid Strategy Helps You Step Back From Instagram w/Kristen Achziger [Ep 79]
Can’t keep up with posting to your Instagram feed? Or maybe you’ve seen a decline in engagement on your feed posts and you’re wondering ‘what really is the point’? I get it! I’ve felt the same way. And with all the Instagram gurus saying you should do this, you should do that, you plod along every week spending hours creating content that the algorithm hides from the majority of your audience. Cue the frustration and burnout.
In today’s episode I’m joined by Kristen Achziger, a sales page and website copywriter on a mission to help small business owners write humanized copy that converts ethically. Kristen believes the antidote to coercive, exploitative marketing techniques that hurt consumers (and our profits) is sales content that feels like an enthusiastic invitation, not a manipulative demand. The result? More qualified sales that feel good for you AND your customers, and stronger referrals going forward. Kristen is also the Creator of the 9-Grid system, a strategic sales funnel that educates and warms up new leads!
If you resonate with the statement ‘I’m allergic to the social media hustle’ you’re not going to want to miss this episode!
Tune in to hear:
- Kristen’s entrepreneurial journey and what prompted her to create the 9-Grid system
- What the 9-grid system is and how it fits into your Instagram strategy
- How using the 9-Grid system has transformed the way Kristen sells her digital products on the platform
- What happens after you publish your 9-Grid i.e. does that mean you stop doing everything else on Instagram?
- The difference between normal captions and 9-Grid captions
- Tips for writing your welcome/intro caption to encourage someone to hit follow and enter your sales funnel
EPISODE MENTIONS AND LINKS
Grab the 9 Grid Toolkit and start brainstorming your own 9-grid system
Discover other toolkits and resources in the Kristen's shop
CONNECT WITH KRISTEN
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